Many start-up founders are a bit nervous of social media. Maybe you haven’t got the resources or a marketing specialist on your team. You don’t know what to say. Even worse, you’re worried about saying the wrong thing and having to deal with the fallout. But it can be a really good way of shaping…

So, this week, the regional press has been full of the findings of a survey conducted by the Forum of Private Business which, as I learned today, is a “not-for-profit organisation that can help with every aspect of running a business”.  The survey apparently found that over half the Forum’s 5,800 members (UK) are using…

A change of focus for today’s post on measurement from Luke Brynley-Jones. Luke and I team up on projects with a strong bias towards the social web and he is on the Measurement Committee at the CIPR. A couple of weeks ago I hosted a social media monitoring conference in Boston – a conference focused…

Over the last few months I’ve received quite a few invitations to connect in LinkedIn from people I don’t know.  This has been niggling away for a while and the invitations have languished in my inbox.  It niggles because I have always seen LinkedIn as a place to connect with people I know.  I have…

What a long way social networking has moved in a very short time.  I’m talking UK here – and particularly Twitter.  Time was when you only witnessed live tweeting at events when the room was packed to the gunnels with the converted i.e. avid social media users who couldn’t bear to be parted from their…

This week brought a lad from Dundee with his new gizmo Twifficiency So fast did word spread many folks felt mislead Was it his youth earned him Twittleniency?

I am feeling much comforted by this week’s debate about traditional vs new/social media. Thank you to Stuart Bruce for his fighting talk in response to Mashable’s ‘The Future of Public Relations and Social Media’ and to Adam Clyne for his assertion that the PR Week blogs are becoming too focused on digital and social…