So, what can social media do for your business?  This Friday Marcie and I are hosting a lunchtime discussion with about 20 businesses from around Cambridge to answer this question and explain how social media is changing the landscape of marketing and communications. While I’m enthusiastic about the viral power of social media, I also fully…

A tough market can make investors even harder to access but I wonder how many early stage entrepreneurs recognise the value of investment or business plan competitions for opening doors, expanding your network and refining your business proposition? If you are an entrepreneur raising funds for the first time, you would be well advised to…

OK, after an hour of frustration trying (in vain) to get quick answers to straight forward questions about a couple of insurance policies, I’ve had it up to here with call centres. My queries were not complicated but they didn’t fit any of the menu options.  All I needed was a bit of customer service. …

Welcome to our new updates where we will occasionally post news about what we’re up to or comment on topical PR and marketing issues/news.

Welcome to our new blog where we will comment on issues and PR news or just put a question out into the ether to see what comes back.  As committed communicators of one kind or another, you’ll find, not surprisingly, that we tend to focus on  communications, PR and marketing – good, bad and ugly. …