I spent most of Tuesday soaking up the wonders of TED at TEDxGranta, right on my doorstep in Cambridge (UK).  If you don’t know TED, think global ‘social’ brand and large video archive of inspirational, thought provoking talks about stuff that matters by extraordinary people. For the uninitiated, TED stands for Technology, Entertainment and Design….

So, what can social media do for your business?  This Friday Marcie and I are hosting a lunchtime discussion with about 20 businesses from around Cambridge to answer this question and explain how social media is changing the landscape of marketing and communications. While I’m enthusiastic about the viral power of social media, I also fully…