Team
As a group of Associates, we work independently and together. Marcie shapes the team around the client brief. This often sees us working with sector specialists to complement our marketing communications know-how. For biogs of some of the team, please see below.
A firm advocate of the role of communications in driving and supporting growth in SMEs, Marcie excels in taking a helicopter view across a business and spotting new opportunities.
Starting out in financial PR with Lowe Bell Financial, Marcie worked with a wide range of FTSE 100 companies. She later moved to Scotland and worked in-house, handling PR for a high profile portfolio of whisky brands including Famous Grouse. In the last 10 years her work – both agency and in-house – has focused on delivering integrated marketing communications, drawing on a plethora of channels to deliver cost-effective, joined up plans.
Marcie has worked in a wide range of sectors including banking, hotels and leisure, aviation, drinks, healthcare, lighting, business support and the public sector. She is a member of the Chartered Institute of Public Relations and a former board member of the MIT Enterprise Forum UK.
For more about Marcie join her network on LinkedIn.
A prolific blogger at Kind of Digital, Dave runs his own consultancy business, specialising in helping public services open up and make the most of social tools. In his work with the Foundry House, he brings his skills and knowledge to our wider-ranging communications and marketing projects, and gets to flex his private sector muscles too.
Happy whether speaking at conferences, coming up with ideas in strategy meetings, delivering training to teams or writing helpful content, Dave’s enthusiasm has helped encourage clients to experiment and innovate.
One example of this is the Foundry House’s work with EEDA, who went from a standing start in social media, to blogging, tweeting and YouTube-ing in less than six months.
Back in 2001 he co-founded the UK’s first social networking consultancy, advising clients such as British Airways and the YMCA on how to facilitate online interaction with and between their customers.
In 2005 he launched etribes, the blogging and photo-sharing network, before leaving to head up the product team at Trutap, the popular mobile social network.
In 2009 Luke set up School for Startups with ex-Dragon’s Den star, Doug Richard, touring the county teaching other entrepreneurs how to succeed in their ventures, and in 2010 he co-founded Influence People, the social media events company with Murray Newlands.
Through Our Social Times, Luke hosts the Monitoring Social Media and Social Media Marketing series of conferences in London and he also runs the popular Monitoring Social Media LinkedIn Group.
In his ’spare’ time Luke provides social media strategy consultancy for several leading brands. He also teaches Social Media Marketing for the University of Essex, Business Link and the Chartered Institute of Marketing.
Suzy’s meticulous approach to scoping events has seen her successfully deliver events of all sizes, from small dinners for 20 to large conferences for 1000+ delegates with streamed breakout sessions.
Forward planning is a particular strength which Suzy brings to all aspects of her work. She is adept at considering the needs of multiple stakeholders, from delegates and speakers to caterers, sponsors and sound technicians and she can be relied on to leave no stone unturned whilst staying remarkably calm no matter what!
Examples Suzy’s work with The Foundry House include Landmark East and Running the Gauntlet, two high profile projects which we project managed for the East of England Development Agency.
Suzy is an occasional lecturer on events management for the University of Cambridge Careers Group and has recently been approached by Anglia Ruskin University with a request to mentor a student from their prestigious BA (Hons) Enterprise and Entrepreneurial Management.
She’s worked on the web for 15 years, producing content and social media campaigns for big name clients including the BBC, ITV, Yahoo!, AOL, Toshiba, along with Cambridge-based projects such as TEDxGranta, CamCreative and Cambridge Phenomenon, and small businesses from sectors including design, retail, charity, public sector, technology, education and finance.
Sue provides editorial services such as copywriting, web content and social media. She also delivers training in writing for social media.
She began her career working in public relations at the University of Cambridge before joining an integrated marketing agency to deliver campaigns for a wide range of B2B and B2C clients in the utilities, travel and education sectors.
Louise went on to spend five years as part of the senior management team at the East of England Development Agency (EEDA), where her work involved a combination of marketing; corporate and internal communications; public affairs and reputation management. She now operates as an independent consultant with a focus on strategic marketing and communications planning, branding and project management. She has a particular interest in internal communications within changing organisations and recently delivered a change communications project for a high profile public agency, reinventing itself as an enterprising charity.
Louise is a Prince 2 qualified project manager and a member of the Chartered Institute of Marketing.
He is experienced in site structuring, copy writing and editing, integrated marketing campaigns, e-mail marketing and strategic planning. He has also provided training in HTML, web writing and a variety of bespoke, out of the box and open source content management systems.
Adam’s career to date has included roles in the pharmaceutical industry and public sector. His wide-ranging experience positions him well to understand the links between people and technology and he uses this to help produce user-focused online solutions which fit a wider strategic aim.
His inspiring design has seen him working with a host of high profile, global brands including Heinz, Wetherspoons, Microsoft and a number of major record labels.Mario’s designs are artistically appealing and commercially ‘smart’.
Mario takes pride in putting his unique ability to work, to help businesses enhance their brand, using current design and task-based user interfaces.
Before turning freelance four years ago Guy worked at the Association of British Healthcare Industries. Since then, he has focused on international healthcare PR, working with medical equipment suppliers and manufacturers, from SMEs to multinationals, and for health care providers, including private hospitals and clinics in the UK, US, Europe and the Middle East.
Guy also specialises in writing and editorial work for health care companies. He is currently the editor of an international trade magazine.
